Many businesses have started to use video marketing, it’s a fast growing trend that’s only going to continue. These days you can start making quality videos with your iPhone/smart phone or tablet, so it really isn’t that expensive to start.
One simple way is by setting up a video blog: Click here if you need help with this.
If you struggle with ideas on what to create content about then also watch this video below;
Hi I’m Brian and todays video is why you should have a blog.
A blog is great to build authority, and the search engines like authority sites. Create great content that your target market are searching for, keep them informed, up to date and provide value to your viewers.
If you struggle in getting ideas on what to base your content about then watch the video I did on ‘How to set up a simple system to create content for your blog’.
Once you’re publishing good value content you no doubt will see your list start to grow, by list I mean when people subscribe to your site by leaving their name and email or just email, whatever info you prefer.
As you build your list then every time you publish content, you inform them about it but be disciplined. Don’t email your list just for the sake of it. Always ask yourself, will the person be better off after opening this email or not. If the answer is yes then send, if the answer is no then don’t.
Ok so now you have our authority site up, you are publishing content that interests your target market, you’re building a list, You should start to see more leads being generated which the aim is for more sales.
This is where you test your conversions, there is no point in loads of leads but no sales if sales is the name of the game.
A great way to start building authority is by video, where people get to see you, hear you, your personality will start to come through and people like dealing with people, helps to build trust and rapport.
Plus video is another traffic source, set up a core video channel on YouTube which is the second biggest search engine, Google is the first and Google owns YouTube.
If you’s like to get started then click below, we’ll be happy to help set up your authority blog. We have great ready to go templates or if you prefer a customised site which is unique to you. All our sites are mobile responsive which means they adapt to all devices, whether being viewed from desktop, laptop, tablets or smartphone.
I’m Brian from AGYInnovativeMarketing.com
Thanks for watching