Video is a great way to build your brand and authority, and many small businesses are using video marketing to great effect.
Why Show Your Face With Video Marketing
Hi, In todays technological and visually focused society, video marketing is now seen as one of the most interactive ways for a business to introduce itself.
Stay tuned to find out why more and more businesses are making video marketing one of their marketing strategies.
Customers are very visually motivated and are more prone to social and interactive experiences. These days people like to know more from who they are dealing with, who they are buying from. How do you think someone who was searching the web and came across your website would feel more connected, by reading text --- or by watching a short 2 to 3 or 4minute video describing your business, your services, giving an inside look at how you operate?
It makes sense, having video feels more like a friendly approach. Customers like seeing someones face, and your personality and communication style helps to build trust and rapport.
Many global businesses use video to brand themselves in this way.
You only have to look at the rise of YouTube to see how so many businesses have jumped on board with video marketing.
So if you haven’t thought about video marketing for your business now is definitely the time to do so.